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**Access CareConnect Provider mobile app: (iOS and Android) or CareConnect Provider Website.**

    CareConnect Marketing is a great way to reach parents who are actively looking for child care. On CareConnect, you can track how families interact with your profile and update your information to help your program stand out.

While the most important details are your current vacancies, there are many other ways to make your profile more appealing and effective. The more complete and welcoming your profile is, the more likely parents are to reach out to you. 

Use Insights to see how many people have seen your profile on the map, your Reaches, and how many  parents clicked on your profile to look at it, your Views.

**Learn all about the marketplace**

If you need help or have questions, please contact us at: Support@MCTTechnology.com 

Step 1: Make Sure Families Can Find You

Parents use filters when searching for care. If certain fields in your profile are left blank, your program might not appear in their search results.

Tips:

• Fill out all the fields under your basic information (ages served, hours, openings, program type, etc.).
• These details help your local agency and families match with your program.
• Remember: the free-text description sections are not searchable, but they are important for helping families learn more once they find you.

Step 2: Check What Families See First

When families browse search results, they’ll first see:

• Your logo
• Your header image
• The first three lines of your program description

Make these count!

Logo

A great logo helps your program look professional and inviting.

• Use a clear, bright image (not blurry or pixelated).
• If you don’t have a logo, you can easily make one using free AI tools like Canva, Looka, or Adobe Express.
• Enter your program name and a few words like “play-based care” or “nature-inspired preschool” to generate ideas.
• Choose a simple design with readable text and friendly colors.

Header Image

Your header photo should be warm and welcoming.

• Try using a picture of your classroom, outdoor play area, or a cheerful space where children spend their day.
• Preview your profile to make sure the image looks clear and well-framed.

Program Description

This is your first chance to connect with families. The first three lines should encourage them to click and learn more.

Examples of welcoming introductions:

• “We offer a warm, home-based environment where children learn and grow through play every day.”
• “Our preschool combines nurturing care with hands-on learning to help every child discover their strengths.”
• “At Little Sprouts, we focus on curiosity, kindness, and creativity in everything we do.”

Step 3: Add Great Photos

Once a parent opens your profile, photos help them imagine their child in your care.

Tips:

• Add multiple photos showing different areas — play spaces, outdoor areas, art activities, nap areas, etc.
• Preview your profile to check that images display correctly.
• If your profile includes photos of children, parental permission is required.

Step 4: Use Notes to Share More Details

After filling out the searchable fields, you can add notes to help families understand your program more quickly.

Special Needs Notes

Use this space to share how you support children with diverse needs.

Examples:

• “We welcome children of all abilities and provide individualized support.”
• “Our staff has experience supporting children with speech and sensory needs.”
• “We work closely with families and specialists to ensure every child feels included.”

Transportation Notes

If you offer or arrange transportation, be specific.

Examples:

• “We walk children to and from the nearby elementary school.”
• “Our program offers morning pickup from local neighborhoods.”
• “We have a dedicated driver who transports children safely to our center each day.”

Assistance Information

Families often look for programs that accept various assistance types.

Examples:

• “We accept all types of child care assistance.”
• “We’re happy to work with your family’s subsidy program.”
• “Please contact us if you have questions about payment options or financial assistance.”

Step 5: Add Program Details and Schedule Notes

Under the Programs section, you can describe how your program operates. This is your chance to explain your approach, daily rhythm, and what families can expect.

• Example short preschool schedule:
• 7:30 – Drop-off and free play
• 9:00 – Circle time and morning snack
• 9:30 – Learning centers and outdoor play
• 11:30 – Lunch and quiet time
• 12:30 – Nap or rest time
• 2:30 – Snack and afternoon activities

Step 6: Keep Your Vacancies Up to Date

Vacancy information is the most important part of your profile.

Tips:

• Always keep your vacancies current.
• Update right away if a spot opens or fills.
• Use the notes field to add helpful details.

Why It Matters

A complete, up-to-date profile helps families find your program more easily — and helps them feel confident in reaching out. By combining accurate details, great visuals, and a friendly tone, you can make your CareConnect profile stand out to families looking for child care.

中文

CareConnect Marketing 是帮助您接触正在积极寻找托育服务家长的好方法。在 CareConnect 中，您可以查看家庭如何与您的 Profile 互动，并更新相关信息，让您的项目更加突出。

虽然目前的空位信息是最重要的内容，但您还可以通过很多其他方式，让您的 Profile 更有吸引力、更有效。Profile 中的信息越完整、越友好，家长就越有可能主动联系您。

您可以使用 Insights 查看有多少人在地图上看到过您的 Profile，也就是您的 Reaches；还可以查看有多少家长点击并打开了您的 Profile，也就是您的 Views。

全面了解 Marketplace

如果您需要帮助或有任何问题，请联系我们：Support@MCTTechnology.com

第 1 步：确保家庭能够找到您

家长在搜索托育服务时会使用 filters（筛选条件）。如果您的 Profile 中某些字段为空，您的项目可能不会出现在他们的搜索结果中。

提示：

• 填写 basic information 下的所有字段，例如服务年龄、营业时间、空位、项目类型等。
• 这些信息可以帮助您当地的 agency 和家庭更准确地匹配您的项目。
• 请注意：自由填写的文字描述内容无法用于搜索，但当家庭找到您的项目后，这些内容对于帮助他们进一步了解您仍然非常重要。

第 2 步：检查家庭首先会看到什么

当家庭浏览搜索结果时，他们首先会看到：

• 您的 Logo
• 您的 Header Image
• 您的项目描述前 3 行

请充分利用这些内容！

Logo

一个好的 Logo 可以让您的项目看起来更加专业、更有吸引力。

• 使用清晰、明亮的图片，避免模糊或像素化。
• 如果您没有 Logo，可以使用 Canva、Looka 或 Adobe Express 等免费的 AI 工具轻松制作。
• 输入您的项目名称，再添加几个关键词，例如“play-based care”或“nature-inspired preschool”，即可生成设计灵感。
• 选择简单、文字清晰、颜色友好的设计。

Header Image

您的 Header Image 应该给人温馨、友好的感觉。

• 可以使用教室、户外活动区域，或孩子们日常活动空间的照片。
• Preview 您的 Profile，确认图片显示清晰、构图合适。

Program Description

这是您第一次与家庭建立联系的机会。前 3 行内容应该能够吸引家长点击并进一步了解您的项目。

温馨介绍示例：

• “我们提供温馨的家庭式环境，让孩子们每天通过游戏学习和成长。”
• “我们的学前项目将细心照护与动手学习相结合，帮助每个孩子发现自己的优势。”
• “在 Little Sprouts，我们始终注重培养孩子的好奇心、善意和创造力。”

第 3 步：添加优质照片

当家长打开您的 Profile 后，照片可以帮助他们更直观地想象孩子在您这里接受照护的场景。

提示：

• 添加多张照片，展示不同区域，例如游戏区、户外区域、美术活动区、午睡区域等。
• Preview 您的 Profile，确认所有图片都能正常显示。
• 如果您的 Profile 中包含儿童照片，则必须获得家长许可。

第 4 步：使用 Notes 分享更多详细信息

填写完可用于搜索的字段后，您还可以添加 Notes，帮助家庭更快了解您的项目。

Special Needs Notes

您可以在这里说明您的项目如何支持有不同需求的儿童。

示例：

• “我们欢迎各种能力水平的儿童，并提供个性化支持。”
• “我们的工作人员有支持语言表达和感官需求儿童的经验。”
• “我们会与家庭和专业人员密切合作，确保每个孩子都能感受到接纳和支持。”

Transportation Notes

如果您提供或安排接送服务，请尽量写清楚具体信息。

示例：

• “我们会步行接送孩子往返附近的小学。”
• “我们的项目提供当地社区的早晨接送服务。”
• “我们有专门的司机，每天安全接送孩子前往我们的中心。”

Assistance Information

家庭通常会寻找接受不同类型资助的项目。

示例：

• “我们接受各种类型的 child care assistance。”
• “我们很乐意配合您家庭所使用的 subsidy program。”
• “如果您对付款方式或经济援助有任何疑问，请联系我们。”

第 5 步：添加项目详情和 Schedule Notes

在 Programs 部分，您可以说明项目的运营方式。这也是介绍您的照护理念、每日安排以及家庭可以期待哪些内容的机会。

学前项目简短日程示例：

• 7:30 – 到园和自由活动
• 9:00 – Circle time 和上午点心
• 9:30 – 学习中心活动和户外活动
• 11:30 – 午餐和安静活动时间
• 12:30 – 午睡或休息时间
• 2:30 – 点心和下午活动

第 6 步：及时更新您的 Vacancies

空位信息是您 Profile 中最重要的部分。

提示：

• 始终保持 Vacancies 信息为最新状态。
• 如果有空位开放或已经被占用，请立即更新。
• 使用 Notes 字段补充有帮助的详细信息。

为什么这很重要

一个完整并且保持最新的 Profile，可以帮助家庭更容易找到您的项目，也能让他们在联系您时更有信心。

通过提供准确的信息、优质的图片和友好的介绍，您可以让自己的 CareConnect Profile 在正在寻找托儿服务的家庭中更加突出。